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AMERICAN FAMILY VENTURES

AMERICAN FAMILY VENTURES is a Seed, Series A, Series B and Series C+ fund in the US writing $250K–$10M checks into Enterprise and Fintech.

Stages
Seed, Series A, Series B, Series C+
Sectors
Enterprise, Fintech
Check size
$250K–$10M
Invests in
US-wide
Actively investing
Yes
Founded
2010
Assets under management
$700M

Thesis

They focus on early-stage companies (incubation to growth) that are transforming the insurance industry, specifically in insurtech, fintech, and enterprise software. AFV deploys equity checks ranging from $250,000 to $10 million and reviews over 1,500 companies annually. Their strategy involves minority equity positions, active partnership, and leveraging an extensive insurance network to create category-leading companies. While headquartered in Madison, Wisconsin, they also have offices in Chicago and Boston and primarily invest within the United States. AFV Fund III, launched in August 2020, was a $213 million fund focused on early-stage insurtech startups.

Common questions

Does AMERICAN FAMILY VENTURES invest at the Seed stage?

Yes. AMERICAN FAMILY VENTURES lists Seed, Series A, Series B and Series C+ among the stages it invests in.

What check size does AMERICAN FAMILY VENTURES write?

AMERICAN FAMILY VENTURES writes $250K–$10M checks.

Where does AMERICAN FAMILY VENTURES invest?

AMERICAN FAMILY VENTURES invests in the US.

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