CHARACTER CAPITAL LLC

Thesis

Character Capital is a Milwaukee-based venture capital firm founded in 2021, specializing in seed-stage investments. The firm distinguishes itself through a hands-on approach, combining capital with proprietary "sprint" methodologies to help technical founders achieve product-market fit rapidly. They focus on early-stage startups, primarily at the inception through seed stages, with a maximum check size of $2 million. The firm is particularly interested in technical founders who are leveraging artificial intelligence to address complex, previously unsolvable problems. Their investment focus spans sectors such as AI/ML, enterprise software, climate tech, healthcare, life sciences, fintech, and the creator economy. Character Capital operates with a global investment scope, seeking to support technical founders worldwide without geographical limitations. The firm leads and co-leads pre-seed and seed rounds, reserving a portion of its funds for follow-on investments. As of May 2025, Character Capital announced the closing of its second fund, raising $52 million, with total AUM also reported at $52 million. Across its funds, Character Capital has made approximately 50 investments. The firm typically invests between $500,000 and $1 million per deal at the seed stage, with 50% of the initial fund reserved for follow-on investments.

Related lists

• Pre-seed AI investors
• Pre-seed Climate investors
• Pre-seed Enterprise investors