GENROCK CAPITAL MANAGEMENT, LP
GENROCK CAPITAL MANAGEMENT, LP is a Series C+ and buyout fund in the US investing in consumer-services, business-services and qsr.
- Stages
- Series C+, buyout
- Sectors
- consumer-services, business-services, qsr
- Invests in
- US-wide
- Actively investing
- Yes
- Founded
- 2017
- Assets under management
- $257.6M
Check size not disclosed
Thesis
GenRock Capital Management, LP is a private equity firm founded in 2017, specializing in the lower-middle market with a focus on U.S.-based, control investments in cash-generative businesses within defensive industries, particularly consumer services and business services. Their investment strategy is operationally intensive, aiming to build long-term value through buyouts and serial acquisitions, often in the Quick Service Restaurant (QSR) industry and related real estate. They partner with experienced management teams, utilize conservative capital structures, and prudent leverage. The firm manages two funds: GenRock Investment Fund I, LP, focused on QSR, and GenRock Investment Fund II, LP, for broader consumer and business services. As of December 31, 2025, the firm had approximately $257.6 million in AUM. GenRock has a history of active portfolio management, optimizing performance, and scaling businesses both organically and through acquisitions.
Common questions
Does GENROCK CAPITAL MANAGEMENT, LP invest at the Series C+ stage?
Yes. GENROCK CAPITAL MANAGEMENT, LP lists Series C+ and buyout among the stages it invests in.
Where does GENROCK CAPITAL MANAGEMENT, LP invest?
GENROCK CAPITAL MANAGEMENT, LP invests in the US.